Marketing Operations & Analytics Manager - Top Compensation

Mississauga, ON

We are a specialty pharmaceutical /medical device distributor located in Mississauga Ontario in the Derry Rd and Mississauga Rd area between the 401 and 403. 

We are committed to providing exceptional service and brand awareness to thousands of dental and oral surgery clinics that we serve in Canada. We represent the leading brands in their respective category.

We are seeking a Marketing Operations & Analytics Manager

NOTE - This position  can be in office, Hybrid or 100% remote work from home - Your choice.

Essential Job Functions

• Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
• Coordinate the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
• Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
• Evaluate and optimize marketing and pricing strategies.
• Increase brand awareness and market share.

• Manage technical aspects of key marketing systems (marketing automation, www.hubspot.com/products/crm?spc-source=blog&_ga=1.95218396.1582047750.1462449231">CRM) used to generate, distribute, and report on leads.
• Establish and maintain scalable processes that ensure best practices in campaign and lead management 
• Create and maintain metrics reports on marketing and sales activities, effectiveness, and business impact.
• Monitor and maintain data quality within the marketing database.
• Evaluate new technologies and add-on applications to improve and optimize marketing team performance.
• Utilize internal data sets to generate business intelligence for senior management
• Manage SKU sales inventory and demand forecasting
• Work closely with the sales team to identify key Business Development Targets
• Collaborate with Sales team to monitor and analyze performance
• Work with the finance team to track and analyze financial data, be able to consolidate and calculate revenue forecast
• Aggregate and analyze internal and external metrics to assess performance drivers and identify insights to drive decision making

Requirements

• Bachelor’s degree or equivalent experience is required.
• Demonstrated superior knowledge of Excel/Database reporting

• Experience in analytics, ability to identify trends and draw evidence-based conclusions
• Experience in field force effectiveness (monitor, analyze, report on call activity, frequency, performance gaps, evaluate trends and hypothesize causality etc)
• Demonstrated experience forecasting, calculating tracking quota, pricing, performance, profit, Op/Ex

• Project Management experience
• Demonstrated knowledge/experience in SAP Business 1
• MS Office suite including in depth experience with Power BI
• Experience in a healthcare environment preferred
• Past roles marketing, forecasting, access and pricing, marketing, competitive intelligence is essential.

Skills

• Detail oriented
• Solution Oriented and Analytical
• Well-developed analytical skills, strong problem-solving.
• Ability to communicate effectively.
• Ability and comfort in self-prioritizing and managing multiple requests from multiple stakeholders.
• Demonstrates strong leadership skills, customer focus, decision making, courage & candour
• Orientation toward collaboration/ teamwork, ability to work in teams 
• Interested in ongoing learning and development.
• English Language proficiency, French is a plus

Compensation

• Base Salary: $70,000 to $85,000 annually to start
• Full Benefits
• Choice of in-office, hybrid or work remotely from home